Cookie Policy
J.O.T Advisory Ltd; Last Updated: 24th March 2026
This Cookie Policy explains how J.O.T Advisory Ltd ("J.O.T", "we", "us", or "our") uses cookies and similar technologies when you visit our website or engage with our services.
This policy applies to visitors of www.jotadvisory.co.uk and individuals who contact or interact online with us. This policy should be read alongside our Privacy Policy.
1. Company Information
1.1 J.O.T Advisory Ltd is a company registered in England and Wales.
1.2 Company number: 17018967.
1.3 Registered office: 167–169 Great Portland Street, 5th Floor, London, W1W 5PF.
1.4 J.O.T Advisory Ltd provides independent commercial and marketing advisory services.
1.5 Any enquiries regarding this policy or how cookies are used on this website should be directed to: privacy@jotadvisory.co.uk
2. What Are Cookies
2.1 Cookies are small text files stored on a user's device when visiting a website.
2.2 Cookies are widely used to ensure websites function properly, improve user experience, and provide information about how websites are used.
2.3 Cookies may be placed by the website operator ("first-party cookies") or by third-party service providers ("third-party cookies").
3. How We Use Cookies
3.1 We use cookies and similar technologies for the following purposes:
a) ensuring the website functions correctly;
b) maintaining security and site performance;
c) understanding how visitors interact with the website; and
d) improving the website and its content.
3.2 We do not use cookies for behavioural advertising or remarketing.
3.3 Non-essential cookies will only be used where a user has provided consent through the cookie banner.
4. Types of Cookies We Use
4.1 Cookies used on this website may fall into the following categories:
a) essential cookies;
b) analytics cookies; and
c) external media cookies.
4.2 Essential cookies are necessary for the website to function properly and cannot be disabled through the website. They may include cookies used for:
a) security;
b) session management; and
c) website functionality.
4.3 The legal basis for essential cookies is legitimate interest (Art. 6(1)(f) GDPR).
4.4 Analytics cookies help us understand how visitors interact with the website by collecting anonymised information about website usage. This information may include:
a) pages visited;
b) time spent on the website;
c) referring websites; and
d) general geographic region.
4.5 Analytics cookies are only used where a visitor has provided consent.
4.6 The legal basis for analytics cookies is consent (Art. 6(1)(a) GDPR).
4.7 Certain features of the website may rely on external services (for example maps or embedded content) and so are supported with external media cookies.
4.8 These external services may set cookies when content is displayed. External media cookies are only activated where a visitor has provided consent.
5. Third-Party Services
5.1 We may use carefully selected third-party providers to support the operation and performance of the website.
5.2 These may include services such as:
a) website hosting providers;
b) tag management systems;
c) analytics providers; and
d) external media providers.
5.3 These providers may place cookies or process limited technical information necessary to provide their services.
5.4 Some infrastructure cookies are set by our hosting platform before consent can be recorded. These cookies do not track users and are strictly necessary for the operation and security of the website.
5.5 Where data is transferred outside the United Kingdom or European Economic Area, appropriate safeguards will be applied in accordance with applicable data protection law.
6. Managing Cookie Preferences
6.1 When visiting the website for the first time, users will be presented with a cookie consent banner.
6.2 Users may:
a) accept all cookies;
b) reject non-essential cookies; or
c) customise their cookie preferences.
6.3 Cookie preferences may be changed at any time through the cookie settings panel available on the website.
7. Managing Cookies Through Your Browser
7.1 Most web browsers allow users to control cookies through browser settings and you may choose to block or delete cookies through their browser at any time.
7.2 Please note however that disabling certain cookies may affect website functionality. We do not recommend rejecting the use of cookies or deleting them as they improve your user experience across the web.
7.3 When you visit our website, if you have set your browser to reject the use of cookies, your experience of using our website will be reduced and we cannot accept any liability for the information presented or your subsequent experience of interacting with our services online.
8. Cookies Used on This Website
8.1 The following cookies may be used on this website.
Necessary Cookies
These cookies are required for the technical operation of the website and help ensure that pages load correctly and that the site functions as intended. They may store temporary session or referral routing information used by the hosting platform to deliver website content reliably. These cookies do not store personally identifiable information and cannot be disabled through the consent banner.
CookieConsent
Provider: Cookiebot
Duration: 1 year
Purpose: Stores the user's cookie consent preferences.
wpEmojiSettingsSupports
Provider: WordPress
Duration: Session
Purpose: Determines whether the visitor’s browser supports emoji rendering.
__trf.src
Provider: J.O.T Advisory Ltd
Duration: Session
Purpose: Used by the hosting platform to manage website routing and session handling to ensure the correct delivery of page content.
_trf_src
Provider: J.O.T Advisory Ltd
Duration: Session
Purpose: Supports website infrastructure by maintaining temporary session routing information required for normal site operation.
__trf
Provider: J.O.T Advisory Ltd
Duration: Session
Purpose: Helps maintain the integrity and stability of the website by enabling core infrastructure and request routing functions.
Statistics Cookies
These cookies help us understand how visitors interact with the website by collecting and reporting information anonymously.
_gid
Provider: Google Analytics
Duration: 1 day
Purpose: Registers a unique identifier used to generate statistical data during a single session.
_ga
Provider: Google Analytics
Duration: 2 years
Purpose: Registers a unique identifier used to generate statistical data on how visitors use the website.
_ga_*
Provider: Google Analytics
Duration: 2 years
Purpose: Used to persist session state and track visitor interactions across pages.
_ga_#
Provider: Google Analytics
Duration: 2 years
Purpose: Used to send data to Google Analytics about visitor’s device and behaviour.
_clsk
Provider: Microsoft Clarity
Duration: 1 day
Purpose: Connects multiple page views by a user into a single session recording for analytics purposes.
_clck
Provider: Microsoft Clarity
Duration: 1 year
Purpose: Used to compile statistical reports and behavioural heatmaps.
9. External Websites
9.1 Our website may contain links to third-party websites.
9.2 We are not responsible for the cookie practices or content of external websites.
10. Changes to This Policy
We reserve the right to amend this policy at any time. Any such amendments will take effect when posted on our website and it is your responsibility to read this policy on each occasion you use our website. Your continued use of our website shall signify your acceptance to be bound by the latest policy.